Vithaldas Narayandas & Sons, known as Vinasons, is a long-established Indian maker of incense and aromatic goods, founded in Pune in 1883. The business began as a trader of spices and natural attars, later expanding into the production of incense sticks perfumed with its own essential oils.

For more than a century, Vinasons has specialised in hand-rolled agarbatties made using Indian herbs, aromatic woods, resins, and natural oils. Many formulations follow traditional recipes, and production continues to rely on skilled manual workmanship rather than industrial processes.

Today, Vinasons remains a working incense house rooted in Pune’s commercial and devotional life, supplying incense and fragrance products to spiritual organisations, practitioners, and private customers in India and abroad — maintaining continuity with India’s long-standing incense traditions.